Full time – Permanent
Hybrid working based in Leeds or London.
Direct Line is evolving. Across every part of our business, teams are embracing new opportunities and putting customers at the heart of everything they do. Whether you’re already part of Direct Line or thinking about joining us, you’ll have the chance not only to be recognised for your skills, but also to build on them and be empowered to do your very best.
What You’ll Be Doing
- Provide commercial leadership, analysis, and governance across Green Flag’s B2B partnerships.
- Establish and maintain the commercial frameworks, pricing structures, and guardrails that enable the New Partner Development team to win, model, and deliver new partnerships effectively.
- Lead commercial workstreams in bids, propositions, and negotiations, ensuring opportunities are commercially robust and operationally viable.
- Translate strategic direction from the Head of NPD into practical commercial frameworks, propositions, and pricing structures for new partnerships.
- Build and maintain pricing models, rate cards, and term sheet templates across pay-on-use and insured propositions, ensuring profitability and consistency with commercial guardrails.
- Own and update the B2B cost matrix underpinning non-insurance pricing, coordinating with Finance and Operations to reflect internal cost review cycles.
- Lead the commercial workstream for new partnerships and bids — including business cases, pricing, and deal approvals — ensuring compliance and accuracy.
- Lead the commercial delivery of go-to-market execution for new partnerships: define value propositions, pricing, and financial objectives; coordinate delivery with the Partnerships Enablement Executive and central Marketing/Comms.
- Own the commercial guardrails and handover templates that make deals “ready for onboarding”; refresh after reviews and apply exceptions via the approval route only.
- Produce quarterly commercial and market insight reports, analysing partner performance, cost trends, and competitor movements to inform pricing and future propositions.
- Support pilot and proof-of-concept projects under the direction of the Head of NPD, modelling commercial outcomes and reviewing ROI.
- Maintain commercial documentation - including playbooks, templates, and pricing annexes, ensuring they remain current and accessible for the NPD team.
Our hybrid model offers a 'best of both worlds' approach. When you'll be in the office depends on your role and team but we are moving towards 50% time in the office from 2026.
What You'll Need
- Proven commercial or strategy experience within insurance, financial services, mobility, or related B2B sectors.
- Strong financial modelling and analytical skills with an understanding of unit economics, pricing, and profitability drivers.
- Experience leading commercial inputs for RFPs and coordinating cross-functional stakeholders.
- Ability to turn strategic direction into executable commercial frameworks and pricing outputs.
- Excellent written and verbal communication; able to produce executive-ready documentation.
- Highly organised; strong version control and documentation discipline.
Benefits
We recognise we wouldn't be where we are today without our colleagues, that's why we offer excellent benefits designed to suit your lifestyle:
- 9% employer contributed pension
- 50% off home, motor and pet insurance plus free Green Flag breakdown cover
- Additional optional Health and Dental insurance
- EV car scheme
- Generous holidays
- Buy as you earn share scheme
- Employee discounts and cashback
- Plus, many more
We want everyone to get the most out of their time at Direct Line. Which is why we've looked beyond the financial rewards and created an offer that takes your whole life into account. Supporting our people to work at their best – whatever that looks like — and offering real choice, flexibility, and a greater work-life balance that means our people have time to focus on the things that matter most to them. Our benefits are about more than just the money you earn. They're about recognising who you are and the life you live.
Be yourself
Direct Line is an equal opportunity employer, and we think diversity of background and thinking is a big strength in our people. We're delighted to feature as one of the UK's Top 50 Inclusive Employers and are committed to making our business an inclusive place to work, where everyone can be themselves and succeed in their careers.
We know you're more than a CV, and the things that make you, you, are what bring potential to our business. We recognise and embrace people that work in different ways so if you need any adjustments to our recruitment process, please speak to the recruitment team who will be happy to support you
